Is social networking addictive

Just to let you know Management Accountant has been following NerdIndia on Twitter and become addictive to the updates. NerdIndian has been providing his social network updates on happening in Mumbai and I love to see pictures he takes from his Blackberry.

I realised that I check my facebook quite often and look for what others are doing. I have been looking for tools to incorporate in the Management Accountant Blog to connect people.

I like Firefox browser that allows flexibility of using add-ons and it is very user friendly. I installed an add-on Yoono to assist me. This has led me to create accounts in FriendFeed too. So when I start my work, I spend lot of time reading the updates.

The question that I ask myself, am I not wasting time in social networking ? The answer is readily available … www.tweetwasters.com . I queried about my use of time on twitter.

talk2santosh has 177 total tweets and assuming they spent an average of 30 seconds per tweet they’ve spent 5,310 Seconds or 89 Minutes or 1.48 Hours or 0.06 Days using Twitter!

Tweetwasters rank: #9113 – Can I consider this a medal

and what about Nerdindia

Shishir Dhulla has 2,053 total tweets and assuming they spent an average of 30 seconds per tweet they’ve spent 61,590 Seconds or 1,027 Minutes or 17.11 Hours or 0.71 Days using Twitter!

You know, Twitter would fail if everyone used it like you. Only 17.11 hours? C’mon!

Tweetwasters rank: #3148. Does he qualify for Guiness Record.

The world has shrunk in size and so it typing. The shrink sequel …. Typewriter -> computer keyboard -> Laptop keyboard -> Mobile keyboard. Not to mention of iPhone with a touch typing feature. You spend more time typing on the phone rather than talking to friends. Let me correct ….You want to talk your followers.

Platinum CashBack Credit Card – American Express

Yesterday OnStartup reached a milestone and the broadcast was

“Hit the 3,000 follower milestone today. Woo hoo! 9:42 PM Dec 12th from web. ”

The race to make more friends Online.

Management Accountant Blog would like to know your views on:

1. Do you have a twitter account ?
2. Do you think social networking is beneficial or a waste of time ?
3. Does social networking help you in anyway ?
4. What do you do when you get an invite from your friend to open an account in new social networking site?
5. Have your organised your well on the web ?

To join the rat race, be my friend on

1. Follow me Twitter
2. Be my friend on Stumbleupon
3. Add me as a friend on Digg
4. Follow me on FriendFeed
5. If you are a blogger, join me on blogcatalog

Regards,

Santosh Puthran

PS: Latest update from NerdIndia before I publish this post. Just saw a Bandar and it goes on.
Post Accountancy Jobs on Management Accountant Job Board

Join Management Accountant Groups

Do you like to be updated in Accountancy ?
Subscribe to Management Accountant by Email

Or


Subscribe in a reader

Visit MA Stores ? You will find something you are looking for ….

Management Accountant Store, US – Powered by Amazon
Management Accountant Store, UK Stores – Powered by Amazon, UK

You may also like to read

1. Kick start your career with Linkedin
2. iGoogle The best way to start your day
3. How to overcome Resistance to Change
4. Requirement Analysis
5. Go Home

Filed under: Management Accountant, Social Networking

Is social networking addictive

Just to let you know Management Accountant has been following NerdIndia on Twitter and become addictive to the updates. NerdIndian has been providing his social network updates on happening in Mumbai and I love to see pictures he takes from his Blackberry.

I realised that I check my facebook quite often and look for what others are doing. I have been looking for tools to incorporate in the Management Accountant Blog to connect people.

I like Firefox browser that allows flexibility of using add-ons and it is very user friendly. I installed an add-on Yoono to assist me. This has led me to create accounts in FriendFeed too. So when I start my work, I spend lot of time reading the updates.

The question that I ask myself, am I not wasting time in social networking ? The answer is readily available … www.tweetwasters.com . I queried about my use of time on twitter.

talk2santosh has 177 total tweets and assuming they spent an average of 30 seconds per tweet they’ve spent 5,310 Seconds or 89 Minutes or 1.48 Hours or 0.06 Days using Twitter!

Tweetwasters rank: #9113 – Can I consider this a medal

and what about Nerdindia

Shishir Dhulla has 2,053 total tweets and assuming they spent an average of 30 seconds per tweet they’ve spent 61,590 Seconds or 1,027 Minutes or 17.11 Hours or 0.71 Days using Twitter!

You know, Twitter would fail if everyone used it like you. Only 17.11 hours? C’mon!

Tweetwasters rank: #3148. Does he qualify for Guiness Record.

The world has shrunk in size and so it typing. The shrink sequel …. Typewriter -> computer keyboard -> Laptop keyboard -> Mobile keyboard. Not to mention of iPhone with a touch typing feature. You spend more time typing on the phone rather than talking to friends. Let me correct ….You want to talk your followers.

Platinum CashBack Credit Card – American Express

Yesterday OnStartup reached a milestone and the broadcast was

“Hit the 3,000 follower milestone today. Woo hoo! 9:42 PM Dec 12th from web. ”

The race to make more friends Online.

Management Accountant Blog would like to know your views on:

1. Do you have a twitter account ?
2. Do you think social networking is beneficial or a waste of time ?
3. Does social networking help you in anyway ?
4. What do you do when you get an invite from your friend to open an account in new social networking site?
5. Have your organised your well on the web ?

To join the rat race, be my friend on

1. Follow me Twitter
2. Be my friend on Stumbleupon
3. Add me as a friend on Digg
4. Follow me on FriendFeed
5. If you are a blogger, join me on blogcatalog

Regards,

Santosh Puthran

PS: Latest update from NerdIndia before I publish this post. Just saw a Bandar and it goes on.
Post Accountancy Jobs on Management Accountant Job Board

Join Management Accountant Groups

Do you like to be updated in Accountancy ?
Subscribe to Management Accountant by Email

Or


Subscribe in a reader

Visit MA Stores ? You will find something you are looking for ….

Management Accountant Store, US – Powered by Amazon
Management Accountant Store, UK Stores – Powered by Amazon, UK

You may also like to read

1. Kick start your career with Linkedin
2. iGoogle The best way to start your day
3. How to overcome Resistance to Change
4. Requirement Analysis
5. Go Home

Filed under: Management Accountant, Social Networking

Linkedin Announces new applications for collaboration

Today Linkedin is announcing many more ways to interact with your network on LinkedIn. Whether it’s a new way to create projects and collaborate, share information, customize your profile, or gain key insights, the new LinkedIn Applications deliver.

Work collaboratively with your network.

• Box on LinkedIn: Share files and collaborate with your network.
• Huddle on LinkedIn: Private workspaces to collaborate with your network on projects.

Share information and keep up to date with your network.

• Amazon on LinkedIn: Discover what your network is reading.
• TripIt on LinkedIn: See where your network is traveling.
• SixApart on LinkedIn: Stay up to date with your network’s latest blog posts.

Present yourself and your work in new ways.

• Google Docs on LinkedIn: Embed a presentation on your profile.
• SlideShare on LinkedIn: Share, view and comment on presentations from your network.
• WordPress on LinkedIn: Promote your blog and latest posts.

Gain key insights that will make you more effective.

• Company Buzz by LinkedIn: See what people are saying about your company.

Logon to your Linkedin Account and look for Applications on the left hand top corner.

Regards,

Santosh Puthran

Do you like to be updated in Accountancy ?

Subscribe to Management Accountant by Email

Or

Subscribe in a reader

If you liked this article, please visit one of the links below. I would appreciate it…

Management Accountant Store, US – Powered by Amazon
Management Accountant Store, UK Stores – Powered by Amazon, UK

You may also like to read

1. Instant Messenger at workplace
2. RSS feeds – How it helps you to remain updated
3. Cultivate Cool career in Blogging and Social Networking
4. Knock, Knock – Opportunity
5. How to use social networking sites
6. iGoogle – Your friend, philosopher and guide
7. How to overcome resistance to change
8. Honda 50cc Bike – Imposed Strategy
   
9. Red Monkey Innovation
   
10. World’s 50 most innovative companies
11. Resistance to Change
12. Strategic Drift

Amazon.co.uk Widgets

Filed under: I T, Social Networking

CMA 2.0 – Portal Launched

I had been busy in the development of Portal http://cmaindia.informe.com which is dedicated to Management Accountants of India. In development of the portal, inputs have been provided by lot of members especially Deverajan, RV, Prabhakar, Ashutosh and Ramesh Joshi without which it would not have been a success.

The portal has general topic of discussion with members of public and dedicated area for Members of ICWAI. This platform gives an opportunity to every member to brand himself in the professional network. You will notice on every post the Educational Qualification, Website, IM details and when he/she become member of ICWAI. If a member does not have his own website, I have suggested, everyone to have their profile of linkedin. Linkedin on its own will open lot of opportunities by social networking.

Why Informe ?: The choice of portal is for the simple reason it supports Web 2.0 Technology

What is Web 2.0 ?

Tim O’Reilly contrast the topic on his blog on Web 1.0 with Web 2.0

Web 1.0 –> Web 2.0
DoubleClick –> Google AdSense
Ofoto –> Flickr
Akamai –> BitTorrent
mp3.com –> Napster
Britannica Online –> Wikipedia
personal websites –> blogging
evite –> upcoming.org and EVDB
domain name speculation –> search engine optimization
page views –> cost per click
screen scraping –> web services
publishing –> participation
content management systems –> wikis
directories (taxonomy) –> tagging (“folksonomy”)
stickiness –> syndication

Brand CMA 2.0:

The principle for today’s Management Accountant is the same and that is the foundation portal http://cmaindia.informe.com/. The content of the portal will be driven by the participation of the members . The reader of the portal will be benefited by the content and quality of discussion. However the real beneficiary would be the one who will be initiaties the discussion, persuasively discusses on topics and arrives at a solution.

Karma – in discussion board terminology. Other members will rate him/her and comment why they are rated him. This will encourage the contributor to think about how his actions will benefit the group as a whole.

I would invite you to join the CMA Portal by registering and participate in professional networking. Click on following link to Register. Please promote the portal in your professional network.

Regards,

Santosh Puthran

Visit SAP Book Stores

United States and World Wide

United Kingdom

Post Accountancy Jobs on Management Accountant Job Board

Join Management Accountant Groups

Do you like to be updated in Accountancy ?

Subscribe to Management Accountant by Email

Or

Subscribe in a reader

Visit MA Stores ? You will find something you are looking for ….

Management Accountant Store, US – Powered by Amazon
Management Accountant Store, UK Stores – Powered by Amazon, UK
Digital Store, US

You may also like to read

1. Knock Knock- Opportunity
2. Website of Accountants in Practice
3. iGoogle
4. RSS feeds – How it helps you to remain updated
5. Make my life easy
6. SAP FICO interview questions
7. SAP FICO Certification Questions – 1

Filed under: CMA, I T, Social Networking

CMA 2.0 Portal Launched

I had been busy in the development of Portal http://cmaindia.informe.com which is dedicated to Management Accountants of India. In development of the portal, inputs have been provided by lot of members especially Deverajan, RV, Prabhakar, Ashutosh and Ramesh Joshi without which it would not have been a success.

The portal has general topic of discussion with members of public and dedicated area for Members of ICWAI. This platform gives an opportunity to every member to brand himself in the professional network. You will notice on every post the Educational Qualification, Website, IM details and when he/she become member of ICWAI. If a member does not have his own website, I have suggested, everyone to have their profile of linkedin. Linkedin on its own will open lot of opportunities by social networking.

Why Informe ?: The choice of portal is for the simple reason it supports Web 2.0 Technology

What is Web 2.0 ?

Tim O’Reilly contrast the topic on his blog on Web 1.0 with Web 2.0

Web 1.0 –> Web 2.0
DoubleClick –> Google AdSense
Ofoto –> Flickr
Akamai –> BitTorrent
mp3.com –> Napster
Britannica Online –> Wikipedia
personal websites –> blogging
evite –> upcoming.org and EVDB
domain name speculation –> search engine optimization
page views –> cost per click
screen scraping –> web services
publishing –> participation
content management systems –> wikis
directories (taxonomy) –> tagging (“folksonomy”)
stickiness –> syndication

Brand CMA 2.0:

The principle for today’s Management Accountant is the same and that is the foundation portal http://cmaindia.informe.com/. The content of the portal will be driven by the participation of the members . The reader of the portal will be benefited by the content and quality of discussion. However the real beneficiary would be the one who will be initiaties the discussion, persuasively discusses on topics and arrives at a solution.

Karma – in discussion board terminology. Other members will rate him/her and comment why they are rated him. This will encourage the contributor to think about how his actions will benefit the group as a whole.

I would invite you to join the CMA Portal by registering and participate in professional networking. Click on following link to Register. Please promote the portal in your professional network.

Regards,

Santosh Puthran

Visit SAP Book Stores

United States and World Wide

United Kingdom

Post Accountancy Jobs on Management Accountant Job Board

Join Management Accountant Groups

Do you like to be updated in Accountancy ?

Subscribe to Management Accountant by Email

Or

Subscribe in a reader

Visit MA Stores ? You will find something you are looking for ….

Management Accountant Store, US – Powered by Amazon
Management Accountant Store, UK Stores – Powered by Amazon, UK
Digital Store, US

You may also like to read

1. Knock Knock- Opportunity
2. Website of Accountants in Practice
3. iGoogle
4. RSS feeds – How it helps you to remain updated
5. Make my life easy
6. SAP FICO interview questions
7. SAP FICO Certification Questions – 1

Filed under: CMA, I T, Management Accountant, Social Networking

CMA 2.0 Portal Launched

I had been busy in the development of Portal http://cmaindia.informe.com which is dedicated to Management Accountants of India. In development of the portal, inputs have been provided by lot of members especially Deverajan, RV, Prabhakar, Ashutosh and Ramesh Joshi without which it would not have been a success.

The portal has general topic of discussion with members of public and dedicated area for Members of ICWAI. This platform gives an opportunity to every member to brand himself in the professional network. You will notice on every post the Educational Qualification, Website, IM details and when he/she become member of ICWAI. If a member does not have his own website, I have suggested, everyone to have their profile of linkedin. Linkedin on its own will open lot of opportunities by social networking.

Why Informe ?: The choice of portal is for the simple reason it supports Web 2.0 Technology

What is Web 2.0 ?

Tim O’Reilly contrast the topic on his blog on Web 1.0 with Web 2.0

Web 1.0 –> Web 2.0
DoubleClick –> Google AdSense
Ofoto –> Flickr
Akamai –> BitTorrent
mp3.com –> Napster
Britannica Online –> Wikipedia
personal websites –> blogging
evite –> upcoming.org and EVDB
domain name speculation –> search engine optimization
page views –> cost per click
screen scraping –> web services
publishing –> participation
content management systems –> wikis
directories (taxonomy) –> tagging (“folksonomy”)
stickiness –> syndication

Brand CMA 2.0:

The principle for today’s Management Accountant is the same and that is the foundation portal http://cmaindia.informe.com/. The content of the portal will be driven by the participation of the members . The reader of the portal will be benefited by the content and quality of discussion. However the real beneficiary would be the one who will be initiaties the discussion, persuasively discusses on topics and arrives at a solution.

Karma – in discussion board terminology. Other members will rate him/her and comment why they are rated him. This will encourage the contributor to think about how his actions will benefit the group as a whole.

I would invite you to join the CMA Portal by registering and participate in professional networking. Click on following link to Register. Please promote the portal in your professional network.

Regards,

Santosh Puthran

Visit SAP Book Stores

United States and World Wide

United Kingdom

Post Accountancy Jobs on Management Accountant Job Board

Join Management Accountant Groups

Do you like to be updated in Accountancy ?

Subscribe to Management Accountant by Email

Or

Subscribe in a reader

Visit MA Stores ? You will find something you are looking for ….

Management Accountant Store, US – Powered by Amazon
Management Accountant Store, UK Stores – Powered by Amazon, UK

You may also like to read

1. Management Accountant New Year’s Resolution 2009
2. Knock Knock- Opportunity
3. Website of Accountants in Practice
4. iGoogle
5. RSS feeds – How it helps you to remain updated
6. Make my life easy
7. SAP FICO interview questions
8. SAP FICO Certification Questions – 1

Filed under: CMA, I T, Management Accountant, Social Networking

Kick Start your career with Linkedin

I read the article on the Computer Weekly “Execs use social networking to climb career ladder” by Rebacca Thompson.

A survey of 500 senior executives shows professional social networking sites are set to rival executive job boards as a way of finding new career opportunities.

Some 90% of respondents said they were registered on sites such as LinkedIn, compared with just 50% posting their CV on a job board.

This is quite true. You register your profile on linkedin and start networking with your colleagues. You make yourself visible to your network. Similarly you will instantly know about any change in the profile of your network.

Linkedin competes with Ryze, XING, Plaxo, Yahoo! Kickstart and, the social networking site Facebook, among others. However, LinkedIn is centred on helping its users to capitalise on their business contacts, and features searching capabilities that allow users to find jobs, contacts and answers to business queries.

I am fan of the job site monster since the quality of jobs as well as head-hunters are quite good. If you are looking for jobs outside your company then it would be a good idea to login to monster every day. You will notice head-hunters calling you up.

The other tip to move internally in your organisation is to check out resignations in your company. Just give a call to the line manager of the person who has resigned and ask him/her whether that role is available. The line manager will be pleased to take action quickly, if you are right person for the job.

So networking internally or externally helps.

Connect me on Social Networking websites :-

Facebook – Stumbleupon – Digg – Twitter – Technorati – FriendFeed – Plurk

Regards,

Santosh Puthran

Would like receive the next update in your Inbox ?

Subscribe to Management Accountant by Email

Or

Subscribe in a reader

Please visit our stores

Management Accountant Store, US – Powered by Amazon
Management Accountant Store, UK Stores – Powered by Amazon, UK
Digital Store, US

You may like to read

1. How to identify blind spot in your career
2. Emerging Role of Management Accountants in the New Economy
3. Management Accountant Job Board
4. Networking and How to use Social Networking
5. Knock, Knock … Opportunity
6. Career – You choose where you want to go
7. Goal Setting your career
8. Telephonic Interviews – what employers look for
9. Be a radio transmitter to get a new job
10. Cultural Web – A big challenge
11. How to Share Blog posts with friends
12. Management Accountant Blog Home

Filed under: Social Networking

Kick Start your career with Linkedin

I read the article on the Computer Weekly “Execs use social networking to climb career ladder” by Rebacca Thompson.

A survey of 500 senior executives shows professional social networking sites are set to rival executive job boards as a way of finding new career opportunities.

Some 90% of respondents said they were registered on sites such as LinkedIn, compared with just 50% posting their CV on a job board.

This is quite true. You register your profile on linkedin and start networking with your colleagues. You make yourself visible to your network. Similarly you will instantly know about any change in the profile of your network.

Linkedin competes with Ryze, XING, Plaxo, Yahoo! Kickstart and, the social networking site Facebook, among others. However, LinkedIn is centred on helping its users to capitalise on their business contacts, and features searching capabilities that allow users to find jobs, contacts and answers to business queries.

I am fan of the job site monster since the quality of jobs as well as head-hunters are quite good. If you are looking for jobs outside your company then it would be a good idea to login to monster every day. You will notice head-hunters calling you up.

The other tip to move internally in your organisation is to check out resignations in your company. Just give a call to the line manager of the person who has resigned and ask him/her whether that role is available. The line manager will be pleased to take action quickly, if you are right person for the job.

So networking internally or externally helps.

Connect me on Social Networking websites :-

Facebook – Stumbleupon – Digg – Twitter – Technorati – FriendFeed – Plurk

Regards,

Santosh Puthran

Would like receive the next update in your Inbox ?

Subscribe to Management Accountant by Email

Or

Subscribe in a reader

Please visit our stores

Management Accountant Store, US – Powered by Amazon
Management Accountant Store, UK Stores – Powered by Amazon, UK
Digital Store, US

You may like to read

1. How to identify blind spot in your career
2. Emerging Role of Management Accountants in the New Economy
3. Management Accountant Job Board
4. Networking and How to use Social Networking
5. Knock, Knock … Opportunity
6. Career – You choose where you want to go
7. Goal Setting your career
8. Telephonic Interviews – what employers look for
9. Be a radio transmitter to get a new job
10. Cultural Web – A big challenge
11. How to Share Blog posts with friends
12. Management Accountant Blog Home

Filed under: Management Accountant, Social Networking

Promoting Your website – Context Advertising

Worms reduce waster upto 80%, Google Advertising does the same for our marketing – Heather Gorringe, www.wigglywigglers.co.uk

There is a very good article “Cost and Management Accountant (CMA) – an Entrepreneur setting up practice as a CMA by Mr V R Kedia” published on the Management Accountant Journal of ICWAI. He has given useful tips on starting a practice and how to promote and build a network.

With the world on the Internet, you can get business if you have effective Internet presence and use Contextual advertising. A couple of tips:

1. Professional Website: Your firm’s should be a professionally looking website. It should give a details about your firm, contact information and updates on taxation / laws on the area that you practice. Anyone will be impressed when your information is up-to-date and receives a response when they contact you. Check with your Accounting Body about guidelines of the website. Master your firm’s website in 10 minutes on Accounting Web – Richard Sergeant has very good tips. Read more.
2. Contextual advertising: A contextual ad system scans the text of a Web site for keywords and returns ads to the Web page based on what the user is viewing, either through ads placed on the page or pop-up ads. For example, if the user is viewing a site about sports, and the site uses contextual advertising, the user might see ads for sports-related companies, such as memorabilia dealers or ticket sellers. Contextual advertising also is used by search engines to display ads on their search results pages based on what word(s) the users has searched for.

E.g. When you do a google search, you will notice sponsor ads that relates to your search . So advertising is key word targeted.

How it Google Adwords work: When you create an AdWords placement-targeted ad, you choose the exact Google Network content sites where your ad will run and specify the maximum amount that you are willing to pay for each click (CPC) or each thousand page views (CPM) on that site. You pay whenever someone views your ad. As with keyword-targeted ads, the AdWords Discounter automatically reduces the actual amount that you pay to the lowest cost needed for your ad to win the placement on that page.

Can you target a specific location ? The answer is “Yes”. The ads about your firm’s website will be displayed in a specific geography that you decide. So you do not spend an enormous amount on advertisement. Example of target advertisement. Click to enlarge the photo.

You can advertise on following websites:

Google Adwords , Kontera, Chitika Use one of them or similar to them that will drive traffic to your website and generate inquiries for you.

3. Social Networking: Professional social networking sites are Linkedin and Xing that are quite popular. You should use it extensively to network with other professionals. Participate in the discussion forums on topics of your practice and you will get noticed. This will build up your internet presence.

You want to search for Rajendra Patil who specializes on Activity Based Management.

• Rajendra Patil
• Rajendra Patil Activity Based Management

You find Rajendra Patil when you link him what he practises. Internet presence is very vital for the business.

I invite your views on this topic and discuss other ways of promoting your firm.

Regards,

Santosh Puthran

Join Management Accountant Groups

Do you like to be updated in Accountancy ?

Subscribe to Management Accountant by Email
Or
Subscribe in a reader

Visit MA Stores ? You will find something you are looking for ….

Management Accountant Store, US – Powered by Amazon
Management Accountant Store, UK Stores – Powered by Amazon, UK
Digital Store, US

You may also like to read

1. Website of Accountants in Practise
2. Practising Members Directory of ICWAI
3. Selecting an Accounting or Audit Firm
4. Directory of ACCA Firms
5. Directory of ICAEW Firms
6. Find a CPA
7. Code of Professional Accountants – Search on google
8. Who Khan is a better Management Accountant

Filed under: Social Networking, Technology

Promoting Your website Context Advertising

Worms reduce waster upto 80%, Google Advertising does the same for our marketing – Heather Gorringe, www.wigglywigglers.co.uk

There is a very good article “Cost and Management Accountant (CMA) – an Entrepreneur setting up practice as a CMA by Mr V R Kedia” published on the Management Accountant Journal of ICWAI. He has given useful tips on starting a practice and how to promote and build a network.

With the world on the Internet, you can get business if you have effective Internet presence and use Contextual advertising. A couple of tips:

1. Professional Website: Your firm’s should be a professionally looking website. It should give a details about your firm, contact information and updates on taxation / laws on the area that you practice. Anyone will be impressed when your information is up-to-date and receives a response when they contact you. Check with your Accounting Body about guidelines of the website. Master your firm’s website in 10 minutes on Accounting Web – Richard Sergeant has very good tips. Read more.
2. Contextual advertising: A contextual ad system scans the text of a Web site for keywords and returns ads to the Web page based on what the user is viewing, either through ads placed on the page or pop-up ads. For example, if the user is viewing a site about sports, and the site uses contextual advertising, the user might see ads for sports-related companies, such as memorabilia dealers or ticket sellers. Contextual advertising also is used by search engines to display ads on their search results pages based on what word(s) the users has searched for.

E.g. When you do a google search, you will notice sponsor ads that relates to your search . So advertising is key word targeted.

How it Google Adwords work: When you create an AdWords placement-targeted ad, you choose the exact Google Network content sites where your ad will run and specify the maximum amount that you are willing to pay for each click (CPC) or each thousand page views (CPM) on that site. You pay whenever someone views your ad. As with keyword-targeted ads, the AdWords Discounter automatically reduces the actual amount that you pay to the lowest cost needed for your ad to win the placement on that page.

Can you target a specific location ? The answer is “Yes”. The ads about your firm’s website will be displayed in a specific geography that you decide. So you do not spend an enormous amount on advertisement. Example of target advertisement. Click to enlarge the photo.

You can advertise on following websites:

Google Adwords , Kontera, Chitika Use one of them or similar to them that will drive traffic to your website and generate inquiries for you.

3. Social Networking: Professional social networking sites are Linkedin and Xing that are quite popular. You should use it extensively to network with other professionals. Participate in the discussion forums on topics of your practice and you will get noticed. This will build up your internet presence.

You want to search for Rajendra Patil who specializes on Activity Based Management.

• Rajendra Patil
• Rajendra Patil Activity Based Management

You find Rajendra Patil when you link him what he practises. Internet presence is very vital for the business.

I invite your views on this topic and discuss other ways of promoting your firm.

Regards,

Santosh Puthran

Join Management Accountant Groups

Do you like to be updated in Accountancy ?

Subscribe to Management Accountant by Email
Or
Subscribe in a reader

Visit MA Stores ? You will find something you are looking for ….

Management Accountant Store, US – Powered by Amazon
Management Accountant Store, UK Stores – Powered by Amazon, UK
Digital Store, US

You may also like to read

1. Website of Accountants in Practise
2. Practising Members Directory of ICWAI
3. Selecting an Accounting or Audit Firm
4. Directory of ACCA Firms
5. Directory of ICAEW Firms
6. Find a CPA
7. Code of Professional Accountants – Search on google
8. Who Khan is a better Management Accountant

Filed under: Management Accountant, Social Networking, Technology